Afrotex proudly presents the 2nd Annual Londie London Hair Genie Competition, and this year, we’re taking it to a whole new level!

Are you a hairstylist with bold ideas, next-level talent, and a flair for drama?  Then this is YOUR moment! We’re calling on the fiercest stylists across Mzansi to showcase their creativity by crafting show-stopping hairstyles using not just the iconic Londie London braid, but any Afrotex product of your choice.

You need to bring the heat, blow our minds and most importantly transform your model into a masterpiece.

Impress our judges with originality, flawless execution, and jaw-dropping style for a chance to win amazing prizes — and claim your place among South Africa’s top hair game-changers.

Are you ready to make magic? Let the styling showdown begin!

Competition opens on the 13th of April 2025 and closes on the 13th of May 2025.

COMPETITION REQUIREMENTS:

• Follow Afrotex social media pages
• Must be a hairstylist. Disclaimer 18+ can enter the competition.
• Must have 1 consistent\reliable model for styling in the competition
• Only use Afrotex products

Competition consist of 2 rounds of which 10 contestants will be selected to participate in the final round.
Must be available on dates communicated.

Create a short clip or post pictures depicting the following:

1. Your salon (work area)
2. Londie London braid with/or Any Afrotex products
3. Before picture of the models hair
4. Braiding process
5. Final look of the model braiding.
6. Do not show other brands while creating your video/Pictures

REMEMBER: Post the video or pictures on socials using the following hashtags:

#Afrotexsa #Hairgenie #Londielondonbraid

WINNING PRICE BREAKDOWN:

1st PRIZE

HAIRSTYLIST:

R 30 000.00 cash + R 15 000.00 Afrotex voucher.

MODEL:

R 15 000.00 cash + R 5000.00 Afrotex voucher

2nd PRIZE

HAIRSTYLIST:

R 20 000.00 cash + R 10 000.00 Afrotex voucher.

MODEL:

R 12 000.000 cash + R 5000.00 Afrotex voucher.

3rd PRIZE

HAIRSTYLIST:

R 17 000.00 cash + R 8 000.00 Afrotex voucher.

MODEL:

R 10 000.00 cash + R 5 000.00 Afrotex voucher

4th PRIZE

HAIRSTYLIST:

R 12 000.00 cash + R 4 000.00 Afrotex voucher.

MODEL:

R 7 000.00 cash + R 3 000.00 Afrotex voucher

5th PRIZE

HAIRSTYLIST:

R 10 000.00 cash + R 4 000.00 Afrotex voucher.

MODEL:

R 5 000.00 cash + R 3 000.00 Afrotex voucher

At Afrotex, we believe everyone is a winner! To show our appreciation, the seven teams that don’t reach the top three in the finals will also receive a special prize. Thank you for bringing your talent and spirit to the competition!